Summer 2021 Trends Made Sustainable


I know what you’re thinking. “Why the heck are we talking about trends? Don’t they defeat the purpose of sustainable fashion?”

Yes, you’re right, I like saying ugly things about trends. But they’re a massive part of our existence, so if we’re going to be tempted to follow them, let’s do it with a green twist.

Something I love about sustainable brands is how they’re able to create pieces that can blend in with the latest thing but also manage to make them unique and temporal.

This spring and summer are all about happy colors, fun prints and comfy shapes – obsessssed. It’s really easy to find this kind of clothing in second-hand shops because of the whole 90s-Y2K revival, but today we’re here to take a look at how sustainable brands are putting their spin on trends.

So here you have the looks I see Insta baddies wear on repeat, but made by brands that make my heart sing

sustainable summer trends

Oversized jeans

People Tree
Flora Wide Leg Jeans

  • 100% organic certified cotton
  • its production uses 95% less water than conventional denim
  • made in Turkey by Sarp Jeans, one of the most renowned sustainable denim manufacturers
  • the skinny jean-less-ness makes your teenage-self weep but your thighs will thank you

Loungewear co-ord

Whimsy & Row
Finn in Rust Rib

  • 92% Modal 8% Spandex
  • curl up on the sofa, accommodate your food baby after a brunch under the sun, or WFH à la mode – she’s perfect for every situation
  • CO2-neutral material

Animal print reinvented

70s Loose Flare

  • 100% cotton – upcycled denim
  • RE/DONE is focused on the idea of circular fashion
  • all models are limited


Oh Seven Days
Ruby Crop Top

  • surplus cotton and elastane blend
  • circular and transparent
  • “it’s cerulean” – Pantone says cerulean and marigold are two of the colors of the season, and you can get the Ruby Top in both.

Wide and cropped

People Tree
Ariel Wide Leg Jeans

  • undyed natural cream shade
  • GOTS certified organic cotton
  • nickel free-silver button and zip
  • 90% less water use compared to conventional denim

Shirt dress

The Felix

  • 100% deadstock cotton
  • low carbon and water footprint
  • total transparency
  • so that you can stop stealing your S/O’s work shirts


Dawson Dress

  • carbon, waste and water neutral
  • 100% linen
  • makes me want to move to the countryside and change my name to Daisy
  • transparent

Airy cotagecore-y dresses

Oh Seven Days
Winona Dress in Olive

  • surplus Oeko-Tex certified fabrics
  • 91% Tencel 9% PE
  • offers custom sizing

The tennis skirt

Bexley Skirt

  • 100% linen
  • climate-neutral
  • I don’t play tennis, but this would be a great look for an après-tournament Aperol

Trench-like structures

Rare and fair
Chloe Blazer Dress in Burnt Sienna

  • hand-spun sustainable cotton
  • natural plant-based dye
  • a trenchcoat but it’s July in the English countryside

Silky skirts

Whimsy & Row
Diana Skirt in Shiny Hunter Green

  • 51% Tencel (wood pulp) 49% Cupro (vegan silk)
  • biodegradable
  • get it in hunter green and live your wildest champagne bubble dreams

Sage green

Whimsy & Row
Valentina in Sage Linen

  • 100% linen
  • 2 in 1 perfect for your capsule wardrobe – the top is also a beaut tied in the back
  • waste-free production


Cut-out side slit sweater

  • 35% bamboo, 33% LENZING™ ECOVERO™ viscose, 32% recycled nylon
  • circular design
  • transparency
  • even the tags are made with sustainability in mind – recycled polyester


spring and summer trends made sustainable
summer trends made sustainable

What do you think?

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